Hennes & Mauritz AB, or H&M, is a Swedish multinational clothing retailer known for its stylish and affordable fast-fashion apparel. Catering to men, women, teenagers, and children, H&M ensures that fashion is accessible to all. The company offers a robust online shopping platform, providing a convenient experience for customers in 33 countries worldwide, making it easy to find the latest trends at competitive prices (Business Model Navigator, 2016).